Advertising
WesternITE has two forms of advertisements available:
Position Available Advertisements and Professional Directory
Advertisements.
POSITIONS AVAILABLE ADVERTISEMENT
Positions Available advertisements (ads)
cost $1.50 per word, this includes web posting and
print on our Western ITE newsletter. There is a $100.00
minimum placement charge. Pricing is for one issue
of WesternITE and two months on the WesternITE web page. Should
an advertisement for a position ad be placed on the web site
but have a closing date prior to the anticipated distribution
date of the next issue of WesternITE, the ad will not be published
in WesternITE (but there is no discount). Ads must be transmitted
only by electronic copy (Word format only please) via e-mail.
If you would like to post a job opening please e-mail Nate Larson.
We prefer payment by credit card. Only
Visa and Mastercard are accepted at this time. Payment
can be accomplished by filling out the billing
form and FAXING it to Nate Larson,
303.293.8585, with your position advertisement Word file (you
can also call Nate Larson with this information).
Invoices are issued upon placement of the ad and due within
30 days.
Advertisements are printed based upon the deadline
scheduled noted below. Web postings typically take two to
four days to post.
Please include a contact person and we will
email you an invoice for your approval. Please note
that Positions Available listings will be posted on the WesternITE
web site and in the bi-monthly WesternITE newsletter unless:
1) otherwise requested; and/or 2) the closing date of the
position would occur after WesternITE newsletter would be
distributed to members. No advertising is posted or inserted until either the invoice is approved via e-mail or payment for the advertising is received.
POSITIONS AVAILABLE DISPLAY
ADVERTISEMENTS
For customized position ads, pricing is set
at $675 for up to a half page and $337.50 for up to a quarter
page per issue. All art/text work for these advertisements
is required from the customer in high quality .jpg format.
PROFESSIONAL SERVICES DIRECTORY
ADVERTISEMENTS
Professional Services Directory insertions are
made on a one-year (6 issue) calendar year contract rate.
The rate is $200.00 for the first 7 lines (minimum charge),
and $40/year for each additional line. For example, and
8-line listing would cost $240.00 per year. Current customers
are invoiced in the fall of each calendar year for the coming
year, with payment due within 30 days. New advertisers may
send a check (pro-rated for the remaining issues in the calendar
year) with their advertisement text (in Word format) and we
will place their advertisement in the next available issue
of WesternITE (and on the web site within 2 to 3 weeks if
they choose the web site option). Invoices must be paid by
January 31 or the ad will be dropped from the March/April
issue of WesternITE. For more information contact Nate
Larson.
Professional Services Directory (PSD) listings are
also available on the WesternITE web page (www.westernite.org)
at an additional cost of $120.00 per year. This includes
display of your company's logo and a hyperlink to the company's website. PSD advertisers must
provide logo in .jpg or .tif format and the web link (along
with payment) to benefit from these features. Billing for
this feature is done concurrently with the WesternITE newsletter
Professional Service Directory.
PUBLICATION FREQUENCY
AND DISTRIBUTION
WesternITE is published six (6) times a year:
January-February, March-April, May-June, July-August, September-October,
and November-December. Issues generally reach the readers
by the middle of the first month of each publication.
WesternITE is mailed to nearly 4,000 transportation engineering
and planning professionals in the 13 western states encompassing
District 6. The WesternITE web site is viewed by nearly 2,000
to 3,500 unique visitors each month with between 50,000 to
70,000 hits per month.
DEADLINES
The deadline for advertising is the first day
of the month preceding the issue. For example, the deadline
for the March-April Issue is February 1st . A listing of the
advertisement deadlines for each issue is provided below.
Ad insertion after this date will only be accommodated if it is possible to insert an advertisement within the normal
publication distribution schedule. For information on inserting ads after the newsletter deadline, contact Doug
Smith.
|
WesternITE Issue |
Deadline for Submission |
|
January-February |
December 1 |
|
March-April |
February 1 |
|
May-June |
April 1 |
|
July-August |
June 1 |
|
September-October |
August 1 |
|
November-December |
October 1 |
Opinions expressed herein are those
of the authors and do not reflect the official ITE, ITE District
6 or WesternITE policy or their endorsement. Publication of
advertising does not constitute official ITE endorsement of
products or services. Any reprinting or reuse of WesternITE
material (except that which is copyrighted) for the purpose
of sharing technical information is permissible given that
proper reference is provided and that this disclaimer accompanies
the reprint.
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